BOLD is part of the Community Enterprise family. It is the only social enterprise full service design agency in Scotland. They are conducting a sector-wide marketing audit to understand the priorities, needs, budgets and skills related to marketing in social businesses across the country. The results will come at a vital time following the first social enterprise census and a new co-produced 10 year Social Enterprise Strategy.
In 2012, Community Enterprise undertook a survey across the social enterprise sector in Scotland looking into the sector’s capacity in regards to marketing, branding and communications. Findings were that there was a huge need but a very low level of capacity, ability and budget. In response to that, we set up what has become BOLD, the only full service design agency in Scotland.
We are conducting a similar study again, 5 years on, to understand changes in the priorities, needs, budgets and skills related to marketing in social enterprises across the country.